Refinery proudly announces the launch of OSMO, a lifestyle brand inspired by movement, balance, and everyday energy. Blending elevated design with functional comfort, OSMO introduces a refined take on athleisure — made to move with you through every part of your day. OSMO officially launches on 30 October, debuting in six stores across three major metros — including Ballito, Clearwater Mall, Gateway, Goldfields…
Tag: travel
Smirnoff ICE brings the Vibe to Mampara Week: Nakanjani
Smirnoff ICE has proven once again that vibes don’t wait for payday. This Mampara Week, the brand stepped up to keep the culture moving during a time when the city usually slows down, transforming a quiet moment into a bold celebration of inclusive joy. Smirnoff ICE’s first-ever Mampara Week activation lit up the House of…
Smirnoff ICE Kept the Vibes Alive at Spring Fiesta’s 15th Anniversary with Joy and Bold Refreshment
This past weekend, the streets of Ekurhuleni pulsed with energy as Spring Fiesta, one of South Africa’s most iconic music festivals, celebrated 15 years of rhythm, culture, and unforgettable moments. At the heart of it all was Smirnoff ICE, turning up the tempo with bold refreshment, fearless energy, and joy. Known for its world-class stages…
Lay’s Kettle Cooked: Redefining Premium Snacking in South Africa’s Vibrant Creative Economy
Since its much-celebrated launch, Lay’s all-new Kettle Cooked range has been making waves across South Africa, transforming the way consumers experience premium snacking. More than just a product, Lay’s Kettle Cooked is becoming a vibrant part of South Africa’s growing creative culture, perfectly timed to complement summer’s festive energy and lifestyle immersion. South Africa’s cultural…
Smirnoff ICE takes over H2O: Where Music and South African Culture Collide
Smirnoff ICE brought unapologetic vibes and inclusive joy as the headliner of H2O, one of Africa’s most iconic electronic dance music events. Known for drawing massive crowds of music lovers, H2O became the perfect stage for Smirnoff ICE to connect culture, energy, and refreshment in an unforgettable celebration. This year, H2O took fans on a Rave Safari, a…
Smirnoff ICE brought the Vibe to Mampara Week at House of YMZ
Smirnoff ICE has proven once again that vibes don’t wait for payday. This Mampara Week, the brand stepped up to keep the culture moving during a time when the city usually slows down, transforming a quiet moment into a bold celebration of inclusive joy. Smirnoff ICE’s first-ever Mampara Week activation lit up the House of…
Smirnoff ICE brings the Vibe to Mampara Week: Nakanjani
Smirnoff ICE is proving that vibes don’t wait for payday. This Mampara Week,Smirnoff ICE stepped up to keep the culture moving before payday when the city slows down. Tomorrow, Smirnoff ICE will be hosting its first Mampara Week activation at House of YMZ at Cheeky’s Street Bar in Braamfontein, igniting a day of bold energy, refreshing taste, and…
Gbedu Nights Debuts In Cape Town This Africa Month with an African Music Experience
A strictly Afrobeats and African music experience, ‘Gbedu Nights’, is officially spreading its wings to the stunning city of Cape Town. “Gbedu”, known as a Yoruba word meaning “Big Drum”, while its urban meaning is groove, vibes, fun and rhythm. Spokenpriestess (Afrobeats & Afro Pop DJ), Kat Upendi (Afrobeats & Alte Cruise DJ) and Boujeena (Afrobeats & Afro House DJ) are three phenomenal female DJs from Johannesburg that founded and curated the Gbedu Nights…
Revitalising Joburg: Youth Empowerment and Urban Renewal Ahead of G20
Empowering Johannesburg’s Youth Through Urban Renewal: How ITFFA and Jozi My Jozi Are Paving the Way for Job Creation and Positive Storytelling Ahead of the G20 Summit With the G20 Summit just around the corner, Johannesburg is gearing up to showcase its remarkable transformation to the world. A powerful collaboration is underway between the International…
EL&N LONDON BLOOMS IN PRETORIA
THE WORLD’S MOST INSTAGRAMMABLE CAFÉ OFFICIALLY OPENS IN MENLYN MAINE CENTRAL SQUARE PRETORIA The wait is over, Pretoria. The iconic pink doors of EL&N London have officially opened at Menlyn Maine Central Square, bringing a breath of bold British charm and floral fantasy to the capital city. Known globally as the world’s most Instagrammable café,…
