Lay’s, a brand that has been bringing people together for generations, is building on its commitment to celebrating football fandom by becoming an Official Sponsor of both the FIFA World Cup 26™ and FIFA Women’s World Cup 2027™. This marks a global extension of Frito-Lay’s successful role as a Regional Supporter during the FIFA World…
Category: Business
EXSO: Springing into vaping sub-culture
Marking the start of a new chapter in vaping’s vibrant local sub-culture, the launch of EXSO’s #LoveinaPuff vape range was held recently at the perennially chic Q-Lounge in Dunkeld. The exclusive event was attended by the who’s who of influencers, lifestyle media, and tastemakers, all eager to experience the brand’s latest extravagant flavours. EXSO, a newly formed subsidiary of the RichmarkGroup, and the brainchild of serial entrepreneurs Trent Varejes, Ryan Vercueil, and Kevin Whittaker has made a…
Doritos Unleashes Fearlessly Flavourful New Grilled BBQ Flavour in Collaboration and Bold Faces Homecoming’s Friends Like Me Event
Podcasters Seemah, Zille Wizzy, Yanda Woods, Rapper Money Badoo & Popular Tik Tokers Join Doritos on Fearlessly Flavourful Campaign Doritos, the brand famous for being bold, is taking flavour to the people with the launch of its latest flavour innovation, the Grilled BBQ Flavour. In true Doritos style, the brand celebrates its new Fearlessly Flavourful campaign, bringing the excitement straight to…
Beyonce launches whiskey brand with Moet Hennessy
SirDavis is an American straight rye whiskey designed to combine Knowles-Carter’s longstanding passion for whisky with her Texan roots and familial ties to distilling. Produced by the Davis Hogue Distilling Company, a new 50:50 joint venture between Moët Hennessy and Knowles-Carter, SirDavis is named after the singer’s great-grandfather, Davis Hogue, who was a farmer and…
Isanti Glass Launches “Take a Boy Child to Work” Initiative to Empower Young Boys in Local Communities
South Africa has been grappling with alarmingly high rates of gender-based violence (GBV), with numerous reports highlighting men as the primary perpetrators of such violence. This troubling reality has sparked critical discussions about the importance of nurturing boys and men to become positive role models and responsible citizens. In response to this urgent need for…
Get digi-savvy: The right digital strategy can set SMEs on the path to sustainable growth
There’s no doubt about it: IT has become an integral part of business, and the most successful businesses over the long run are the ones that make the right decisions about what IT systems to deploy and how to use them. This is true for companies of all sizes, but particularly for SMEs. IT offers…
MAGGI launches “Cook the Difference” campaign introducing new flavours to SA kitchens
Mzansi’s most preferred noodle brand, MAGGI, as recognised by the Ask Afrika Icon Awards, is set to elevate South African kitchens with its latest campaign, “Cook the Difference!” Unveiled at an exclusive media luncheon on 25 July, VIP media guests experienced the brand’s magic and versatility. MAGGI showcased its potential to be both a complete…
NIKNAKS CELEBRATES TRUE KASI FLAVOUR WITH LAUNCH OF “CHEESY KOTA” SNACK
NikNaks, the iconic kasi snack brand, has turned up the heat with the launch of its new “Cheesy Kota” flavour! This exciting addition pays homage to one of South Africa’s most beloved street foods, the kota, bringing its rich, savoury, and cheesy taste into a crunchy snack. As a brand deeply rooted in kasi life,…
Mrs South Africa announces its fiercest Top 30 class yet
Thirty Mrs South Africa hopefuls came one step closer to realising their dreams during the pageant’s 2024 semi-finalist showcase and finalist sashing ceremony on Friday, 05 July 2024 at the Theatre of Marcellus at Emperors Palace. The activities were underscored by the night’s theme of ‘butterflies’ encapsulated in the hashtags #YourWingsAreReady and #YourTimeIsNow! Mrs South…
Telkom’s Exciting Collaboration: Elevating Customer Experience through Innovative Content Creators
Telkom is proud to announce the addition of new personalities to their inventory of brand partners. These partners range from content creators, social media influencers to media personalities. Telkom has made meaningful strides recently, from being voted the coolest Telecommunications brand for three years in a row to notably climbing up the ranks to become…
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