
Cape Town is no stranger to energy, but this weekend, the heartbeat of the city shifts where it matters most, ekasi.
On Saturday, 21 March 2026, Smirnoff ICE partners with Randz Cape Town to host a high energy celebration of music, style, and street culture right in the township, where authenticity isn’t curated, it’s lived.
Randz Cape Town has built a reputation for creating spaces where the culture leads, where sound, fashion, and attitude collide to form something raw and unforgettable. By stepping into this partnership, Smirnoff ICEcontinues to show up exactly where its audience lives, moves, and creates. Not on the sidelines, but in the centre of it all.
Expect a sonic takeover powered by a new wave of DJs and selectors who understand the assignment: keep the energy high, the crowd moving, and the vibe unapologetically local. From amapiano rhythms to deep house grooves and everything in between, the soundtrack of the night will reflect the evolving voice of township youth culture.
But the experience goes beyond the decks. Smirnoff ICE is set to bring its signature flavour-forward energy to the space, creating moments that feel as good as they look. With its vibrant range, from Berry Twist to Pine Twist and Guarana, the brand adds a refreshing layer to the night, ensuring that every sip matches the tempo of the music and the mood of the crowd.
And then there’s the people. Because what makes a night like this truly unforgettable isn’t just the line up or the setting, it’s the crowd. The tastemakers, the groove curators, the fashion disruptors. The ones who arrive not just to attend, but to shape the experience. In the township, the audience isn’t passive. It is the culture.
This is where Smirnoff ICE thrives. Music remains one of the brand’s strongest passion points, and partnerships like Randz Cape Town are a reflection of a deeper strategy: to invest in platforms that amplify real voices, celebrate emerging talent, and keep culture moving forward.


Saturday is about showing up where it matters and letting the culture speak for itself. Cape Town, the kasi is calling. And this time, it’s louder, fresher, and colder than ever. #Nakanjani
Consumers can keep the vibes alive by grabbing the new Smirnoff ICE packs at leading retailers nationwide, including Makro, Checkers Sixty60, Pick n Pay, and Takealot. For more information on where the brand will show up next, stay tuned to our Instagram @SmirnoffSA.
