Apple Music today announces Ghanaian singer-songwriter Messiah4L as the latest artist to be featured in its Up Next artist development program in Ghana.

“Being selected for the Up Next campaign is a huge honour. It means the world to represent Ghana on this kind of platform. To my fans across the continent, thank you for believing in me. 2025 is going to be a big year. Expect bolder sounds, deeper stories, and music that connects us all,” Messiah4L tells Apple Music.

Messiah4L has been making waves in Ghana’s music scene with his debut EP You Ate Me, a darkly romantic exploration of love, desire, and surrender. The project blends Afro Soul, Drill, and global sounds to craft a soundscape that is both immersive and emotionally resonant. With tracks like “Dear Kana,” “Hard to Love,” and “Faded,” Messiah4L explores romance as something intensely consuming—pleasurable, overwhelming, and dangerously beautiful—while his storytelling and sonic experimentation push the boundaries of modern love and emotional expression.

At the heart of You Ate Me is a haunting metaphor: the female muse as a vampire of love. She doesn’t drain blood but rather captivates the heart, time, and world of her willing lover. Through tender vocals, moody production, and poetic vulnerability, Messiah4L captures the complexity of passion, seduction, and surrender, establishing himself as one of Ghana’s most compelling new voices.

As the latest Up Next act to be spotlighted in Ghana, Messiah4L will be featured on Apple Music’s Up Next playlist https://apple.co/3eITdJd. The curated Up Next playlist features a dynamic class of new and emerging artists, thoughtfully hand-picked by Apple Music editors from around the world. The playlist is genre-agnostic and represents a line-up of artists our global editors are passionate about and eager to expose to a larger audience.

The vast global Up Next roster of past talent includes Grammy-nominated and critically lauded talent like 6lack, Daniel Caesar, H.E.R., Greta Van Fleet, Khalid, Amy Shark, Billie Eilish, Sabrina Claudio, Sigrid, Mr Eazi, Stefflon Don, Bad Bunny, Juice WLRD, Bazzi, Jax Jones, NCT 127, Summer Walker, Tierra Whack, Dean Lewis, Pink Sweat$, Koffee, Megan Thee Stallion, Burna Boy, Clairo, Lunay, Jessie Reyez, Orville Peck, Victoria Monét, Ingrid Andress, Conan Gray, Don Toliver, Rema, BENEE, Holly Humberstone, Natanael Cano, Givēon, beabadoobee, Arlo Parks, Tate McRae, Foushee and Tems.

About Apple Music

Apple loves music. Apple revolutionized the music experience with iPod and iTunes. Today, the award-winning Apple Music celebrates musicians, songwriters, producers, and fans with a catalog of over 100 million songs, expertly curated playlists, and the best artist interviews, conversations, and global premieres with Apple Music Radio. With original content from the most respected and beloved people in music, autoplay, time-synced lyrics, lossless audio, and immersive sound powered by Spatial Audio with Dolby Atmos, Apple Music offers the world’s best listening experience, helping listeners discover new music and enjoy their favorites while empowering the global artist community. Apple Music is available in over 165 countries and regions on iPhone, iPad, iPod touch, Mac, Apple Watch, Apple TV, HomePod mini, CarPlay, and online at music.apple.com, plus popular smart speakers, smart TVs, and Android and Windows devices. Apple Music is ad-free and never shares consumer data with third parties. More information is available at apple.com/apple-music